Social media monitoring tools have become essential for businesses looking to track and analyze their online presence. With the rise of social media platforms like Facebook, Twitter, and Instagram, it's more important than ever for companies to stay on top of what customers are saying about them online.
There are a plethora of social media monitoring tools available on the market today, each offering its own unique set of features and benefits. In this listicle, we'll take a look at 20 of the top social media monitoring tools that businesses can use to monitor their online reputation, track mentions, and analyze their social media performance.
1. Hootsuite - Hootsuite is a popular social media management tool that offers a comprehensive suite of features, including social media monitoring, scheduling, and analytics.
2. Sprout Social - Sprout Social is another well-known social media management tool that offers robust monitoring capabilities, as well as tools for social listening and engagement.
3. Brandwatch - Brandwatch is a powerful social media monitoring tool that allows businesses to track mentions, analyze sentiment, and monitor trends across multiple social media platforms.
4. Mention - Mention is a real-time social media monitoring tool that tracks mentions of your brand, competitors, and industry keywords across the web.
5. Buffer - Buffer is a social media management tool that offers social media monitoring, scheduling, and analytics in one easy-to-use platform.
6. Talkwalker - Talkwalker is a social media analytics tool that provides in-depth insights into your brand's online presence, including sentiment analysis, trending topics, and competitor benchmarking.
7. Agorapulse - Agorapulse is a social media management tool that offers social media monitoring, scheduling, and reporting features designed specifically for small businesses and agencies.
8. Sysomos - Sysomos is a social media monitoring tool that provides real-time insights into your brand's online reputation, as well as advanced analytics and reporting capabilities.
9. Keyhole - Keyhole is a social media monitoring tool that offers real-time tracking of hashtags, keywords, and URLs across social media platforms, as well as detailed analytics and reporting.
10. Meltwater - Meltwater is a social media monitoring tool that provides real-time insights into your brand's online presence, as well as media monitoring and influencer engagement tools.
11. Quintly - Quintly is a social media analytics tool that offers comprehensive monitoring of your brand's social media performance, as well as competitor benchmarking and industry analysis.
12. Socialbakers - Socialbakers is a social media management tool that offers social media monitoring, analytics, and reporting features designed for enterprise businesses and agencies.
13. Social Mention - Social Mention is a real-time social media monitoring tool that tracks mentions of your brand, competitors, and industry keywords across social media platforms.
14. Brand24 - Brand24 is a social media monitoring tool that provides real-time insights into your brand's online reputation, as well as sentiment analysis and influencer identification.
15. Awario - Awario is a social media monitoring tool that offers real-time tracking of mentions, hashtags, and keywords across social media platforms, as well as sentiment analysis and trend monitoring.
16. BuzzSumo - BuzzSumo is a social media analytics tool that offers insights into trending topics, influencer engagement, and content performance across social media platforms.
17. Zoho Social - Zoho Social is a social media management tool that offers social media monitoring, scheduling, and analytics features, as well as collaboration tools for team members.
18. HubSpot - HubSpot is a comprehensive marketing automation platform that includes social media monitoring, scheduling, and analytics features, as well as CRM and email marketing tools.
19. Followerwonk - Followerwonk is a social media analytics tool that offers insights into your brand's Twitter audience, including follower demographics, engagement metrics, and content performance.
20. Rival IQ - Rival IQ is a social media monitoring tool that provides insights into your brand's online presence, as well as competitor benchmarking and industry analysis.